Target group This MVP is narrowing its primary target to startup founders and entrepreneurs. The site will be launched on Product Hunt in November, along with the events Web Summit, and The Next Web.

The needs we are tackling are that many entrepreneurs face specific challenges alone, and need output from the outside world.

Elements of the wireframe The wireframe should include the following elements.

• A Swap Ideas logo (yet to be determined)

• The value proposition: Give to receive ideas from startup entrepreneurs

• A call to action: I WANT TO SWAP IDEAS

• A how it works (format undecided? Video, slideshow, or bullets? Make a suggestion)

• Top 3 benefits of using Swap Ideas

• A web form with the following fields:

Login with LinkedIn button (will retrieve name, title, e-mail)

I want to receive ideas for:

Business model

Landing page

Growth hacking

I want to give feedback for:

Business model

Landing page

Growth hacking

• Testimonials with pictures of users and quotes
• A footer with Idea Hunt logo and in conjunction “Built by the Idea Hunt community”

When the user submits the web form they need feedback that they will be contacted via e-mail as soon as the matchmaking has worked its magic.